Destination Imagination (DI) is an extraordinary co- or extra-curricular activity in which students work in teams to develop creative solutions to complex challenges. Teams present solutions at sanctioned tournaments, where they display creativity, problem-solving, and teamwork skills that they have developed as a team.

Participants gain more than just basic knowledge and skills—they learn to unleash their imaginations and take unique approaches to problem solving.


To be the global leader in teaching the creative process from imagination to innovation.


To develop opportunities that inspire the global community of learners to utilize diverse approaches in applying 21st Century Skills and creativity.

The Destination Imagination program encourages teams of learners to have fun, take risks, focus, and frame challenges while incorporating STEM (science, technology, engineering, and mathematics), the arts, and service learning. Our participants learn patience, flexibility, persistence, ethics, respect for others and their ideas, and the collaborative problem solving process. Teams may showcase their solutions at a tournament.


Destination Imagination, Inc. is a non-profit that helps kids around the world discover their creativity. We create programs that teach the creative process, so kids can solve problems in astonishing ways. Our kids build a lifelong confidence in working together to solve any challenge.

Our organization was incorporated in 1999, when we took over the charter for OM Association, Inc. Since then, our non-profit has impacted more than a million participants. About 125,000 youth make friends and learn the creative process through our programs every year, and 38,000 volunteers support us!

All of our programs are Challenge based, and they teach the creative process. Our goal is to help kids learn to be creative in every aspect of their lives.

Our Challenge program is our most popular offering. Destination Imagination is an international tournament for kids. At the start of the season, teams choose one of seven Challenges. After weeks spent creating and developing their solutions, they go to a local tournament. Top-scoring teams advance to state or country tournaments. The top level of the tournament is our Global Finals—the world’s largest celebration of creativity.

Our programs are developed annually to ensure they are relevant and align to National Education Standards, STEM standards, ELA Common Core Standards and Mathematics Common Core Standards. Every year, with the help of volunteers and subject matter experts, we design new, exciting Challenges for kids.
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